This week on TWiT – Windows Weekly, Chris Capossela, Chief Marketing Officer of Microsoft said:
“… Getting too aggressive in pushing out of the Windows 10 free upgrade. We know we want people to be running Windows 10 from a security perspective etc., but finding the right balance where you’re not stepping over the line of being too aggressive is something we tried and for a lot of the year I think we got it right, but there was one particular moment in particular where you know the red X in the dialog box which typically means you cancel, didn’t mean cancel, and within a couple of hours of that hitting the world, with the listening systems we have we knew that we had gone too far and then of course it takes some time to roll out the update that changed that behavior. And those two weeks were pretty painful and clearly a low-light for us. We learned a lot from it obviously.”
Start listening about 16:00 into the video. The text above starts about 17:40:
Good to see someone at Microsoft knows what’s up.
And on a side note. Uh, excuse me, Um, what “listening systems” are we talking about?
Getting too aggressive in pushing out of the Windows 10 free upgrade.
